To work with all the leaders of both the private and public sectors in key tourism industries-hotels, marine recreation and cruise ships for the implementation of good environmental practices in their daily operations.


The goal is to integrate the responsible management of natural resources in each tourist service as well as sustainable practices in tourism development and operations at all scales, and across the Mesoamerican Reef Region by 2016, thus ensuring economic and environmental prosperity in the region.


Caribbean construction Guide

In 2012, we launched the ¨Planning, Design and Sustainable Construction in the Mexican Caribbean Guide¨ in partnership with the Secretariat of Tourism of Quintana Roo. It aims to guide investors on the fundamental aspects that should be considered in regards to the natural environment and its corresponding regulations. The goal of the guide is to promote sustainable and appropriate practices in the planning and construction of tourist real estate developments in the coast of the state of Quintana Roo.


The guide seeks to generate, on the one hand, certainty regarding the safety and protection of economic investment of the buildings, and on the other, conservation of the environmental and the natural surroundings that characterize this region. The goal is to distribute 2,000 guides between developers and decision makers, to promote it and help with its application.


The MesoAmerican Reef Tourism Initiative

The MesoAmerican Reef Tourism Initiative (MARTI) is a joint venture between private and public environmental sector partners, which seeks to ensure that the natural resources that attracts millions of tourists to the MesoAmerican Reef region every year, are kept and preserved for the benefit of present and future generations.

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